What does "Cruelty-Free" really mean?

The bottom line is that all cosmetic ingredients have been tested on animals at some point in time or are known to be safe based on decades of use. Nevertheless, some cosmetic companies promote their products with claims such as "Cruelty-Free" or "Not Tested on Animals" in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.

What these terms really mean are:

As you can see, the words "cruelty-free" can be quite misleading.

 

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